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Paid Social

Paid social media that really pays off

Need a paid social media strategy that captures and converts?

Social media moves like lightning – and if you’re not grabbing attention in seconds, you might as well be invisible. That’s where we come in. As an employee owned team, we’re genuinely invested in your success, and we specialise in making your brand stand out from the pack with paid social media strategies that drive real, measurable results.

We go beyond basic targeting. By combining deep audience insights with scroll-stopping creative and performance-first optimisation, we craft campaigns with reach and resonance. Whether your goal is brand awareness, lead generation, or e-commerce sales, we build fully forecasted strategies tailored to your goals and objectives. Every campaign is tested, refined and optimised for maximum impact and ROI.

Paid social doesn’t operate in a vacuum or in isolation. It strengthens your entire marketing ecosystem, filling the gaps that organic reach and lower-funnel tactics can’t cover. We connect the dots between social ads, CRM, content strategy and broader brand messaging, turning isolated touchpoints into a cohesive, high-performing and harmonious journey.

Attention is fleeting online, but the right strategy captures it and turns it into action, converting impressions into revenue and long-term growth. Let Engage make sure your brand isn’t just seen, but heard, remembered and trusted.

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Why choose Engage?

Precision-powered paid social campaigns

Clicks don’t mean conversions. As a leading paid social media agency, we craft data-led campaigns that drive real results – whether that’s sales, engagement or brand growth. From Meta and TikTok to LinkedIn and Reddit, we use platform-specific strategies to target the right audience at the perfect moment. What’s more, we make sure it’s all in keeping with your brand values and wider marketing activity.

Creative that commands attention

Paid social media advertising is only as strong as the creative behind it. Our in-house team designs high-performing visuals and videos optimised for every platform. Whether it’s a TikTok trend, an Instagram carousel or a LinkedIn lead-gen ad, we curate content that stalls the scrolling and starts conversations.

Always-on optimisation & tracking

We don’t guess – we test, track and refine in real time. Our live dashboards link paid social performance to direct conversions, search uplift and engagement trends. With full in-house production, we can pivot creative and messaging at high speed to ensure every campaign delivers maximum impact.

Our paid social services:

Strategy that delivers

We craft data-led, platform-optimised, social media marketing strategies tailored to your business goals – whether it’s brand awareness, engagement or direct response.

Multi-platform paid social strategy

Custom paid social campaigns built for Meta, TikTok, LinkedIn, X, Pinterest and Reddit – ensuring your brand connects and converts the right audience, wherever they are.

Creator-driven paid ads

We leverage influencer-allowlisted ads to boost engagement and trust by running brand-controlled campaigns directly from creator accounts.

Brand awareness & reach campaigns

Maximise exposure with attention-grabbing ad formats that introduce your brand to fresh audiences and drive recognition.

Creative production & optimisation

Attention-grabbing static, video and motion assets – tailored to each platform for maximum engagement and conversion.

Full-funnel targeting & retargeting

Layered audience strategies designed to attract, convert and re-engage users across every stage of the buying journey.

Real-time performance tracking

Live dashboards that connect paid social performance to ROI, engagement and search uplift – so every decision is data-led.

Cross-channel paid media integration

Align social ads with search, display and programmatic campaigns to create a seamless, high-impact paid media strategy.