Smashing over 28 million plays for Jet2holidays
Activations
From games to custom-built competitions, we design data-rich activation that engage and convert.
Marketing your audience actually wants to engage with
Online, attention is currency. We create digital activations that capture it, hold it, and turn it into measurable impact. From gamification marketing that transforms passive browsing into mass engagement, to immersive experiences that tell your story and get your audience (and the press) talking.
Yes, we can make you more visible. And sure, we can help you go viral. But more importantly, we can make your brand truly unforgettable. That’s because our digital activations deliver experiences that are seriously addictive, feel effortless to use, and keep your audience coming back for more. Again. And again.
While your audience is entertained, your brand also levels-up, driving better recall, stronger affinity, and more conversions, boosting your bottom-line and building long-term business growth.
But here’s where it gets really clever. Our digital activations plug into your whole ecosystem, working everywhere - from websites and microsites, to mobile apps and social media. They’re also data goldmines, capturing priceless first-party data - from customer interests to behavioural cues - enriching your CRM and providing actionable insights that make your future campaigns smarter and sharper.
As a 100% employee-owned agency, our approach is thoughtful, human and insight-driven. Every idea is crafted by people who understand what makes your audience tick, and are personally invested in making it work. Because we know that in the oh-so-busy digital world, building experiences that people remember is where the real magic happens.
How do our digital activations deliver?
Growth Manager, Evie, shares our innovative and insight-driven approach.
Why choose Engage?
Custom activations that drive action
We turn passive audiences into active participants with interactive mechanics – games, quizzes and experiences designed to engage, convert, capture valuable first-party data - and are completely aligned with your brand. Whether boosting brand awareness, driving sign-ups or fuelling CRM and paid media campaigns, our activations deliver measurable impact that extends far beyond a single interaction.
High-performance, bespoke experiences
Forget off-the-peg solutions. We build premium activations with deep CRM integration, real-time leaderboards, multiplayer mechanics and automated data collection. Our referral incentives drive shares and engagement, funnelling in new, real-life users. Optimised for mobile, desktop and in-app use, they deliver lightning-fast load speeds, frictionless interactions and GDPR-compliant data capture.
Seamless across digital, social & in-store
Our activations work everywhere – on websites, microsites, mobile apps, social media and even at point of sale. Built for integration, they align with your wider marketing strategy, from UX and data capture to CRM automation and paid media. Every interaction is tracked, ensuring insights that refine and enhance performance.
First-party data that powers personalisation
We create activations that go beyond engagement to gather meaningful insights. From email sign-ups to behavioural data, every interaction fuels smarter segmentation and personalised marketing. Real-time tracking allows for instant optimisation, improving engagement and retention while keeping your brand in control of its audience data.
Activations that build brands & earn backlinks
Press-worthy activations drive brand visibility, social sharing, digital PR and organic reach. By encouraging direct interaction, they generate data-driven stories that demand coverage. With interactive elements that journalists must link back to, they naturally boost backlinks, authority and exposure – something static campaigns just can’t match.