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Will Gamification

Built to boost engagement at scale

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We turn passing interest into real interaction.

Digital activations should do more than show up in someone’s feed. They should make people pause. Get involved. Remember your brand.

At Engage, we design immersive, gamified experiences that go beyond one-off interactions. Whether you’re launching a product, tapping into a shared cultural moment or targeting a new audience, we build digital activations that invite participation - and deliver measurable results.

From mobile to social, in-store to out-of-home, we help you to meet your audience where they are and create moments worth engaging with. The aim isn’t just to be there, but to matter - and turn those points of contact into valuable data and sales. 

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Why choose Engage?

Stories to explore

We don’t just design screens. We design stories. Every activation is crafted to be discovered, played and shared. We build in that intangible element that makes people want to return and try again. And again. It’s all rooted in your brand message but designed to feel like something people want to explore.

Creative meets code

Everything is made in-house - design, development, motion, the lot. That means the experience you get is custom-built to sound like you, feel like you and act like you. Our employee-owned company really cares - that means no templates, no compromises. 

Made to last, not just launch

We think about the second visit, not just the first. From game mechanics to shareability, we design for replayability and repeat engagement. These are activations that keep people coming back.

Activation for Engagement: our services

Quizzes & personality journeys

Let users discover something new - about themselves or your brand - while giving you rich insights to work with.

Skill-based games

Boost dwell time and build loyalty with gameplay that’s fun, rewarding and replayable.

Predictors

Tap into timely moments, trends or product launches with interactive predictors that spark conversation.

Sweepstake & prize logic

Boost reach and opt-ins with light-touch, engaging formats designed for cross-channel campaigns.

Share mechanics & referral codes

Extend reach with built-in virality, from friend-get-friend rewards to social-ready result screens.

AI-led outputs

From custom storylines to digital postcards, we use AI to deliver dynamic, personalised experiences based on user input.

Let’s create an experience they can’t ignore.

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FAQs

Can digital activations run across channels?

Absolutely. We build for web, mobile, social, in-app, even digital out-of-home integrations if needed.

Do you manage content and creative?

Yes - everything from visuals to UX to motion is created in-house. This includes bespoke interactive content and AI-powered copy.

Do you share the data to help measure success?

Of course! Every digital activation comes with a live dashboard and full post-campaign insights - you’ll get to know what worked and why. 

Do you manage prize fulfilment?

We do. Whether it’s digital vouchers or physical prizes, we handle logistics so your team doesn’t have to.