Alex Sim
Digital Content Manager
specialises in creating memorable, engaging content for all manner of clients. An encyclopaedia of pop culture references, his love of all things digital bore about from people telling him how funny his Facebook statuses were.
Why the badminton icon?
Once upon a time I was a professional badminton player who represented Ireland in competitions all over the world. My greatest achievement was participating in the 2006 Commonwealth Games in Melbourne, where I valiantly emerged medal-less.